Short & Suite - video & content creation experts

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case studies: What Car

Short and Suite shot, directed and edited 4 x broadband web videos to feature on the What Car’s website showcasing the key features of major manufacturers’ new vehicles; Daihatsu Terios, Hyundai i30, Fiesta Bluetooth and Mercedes.

Filmed on Digi Beta and minicams, each shoot presented its own challenges. The brief for Daihatsi Terios was to showcase its 4×4 capabilities and its presence in an urban environment. For the Hyundai i30, the brief was to showcase the unique build-quality of the vehicle and film it in a studio environment as well as on the road. For the Fiesta Bluetooth production the brief was to show its present day futurism.

Short and Suite’s most recent production was for the Mercedes A class. The brief was to showcase the A Class safety features, particularly in the wet. This shoot was filmed entirely at the Mercedes World Brooklands centre in Weybridge.

All productions were edited in Final Cut Pro and graded in Colour.